Determining the Role of Consumer Communication in the Sustainability Performance of Products

For several products the way it is used and how it is disposed of has a direct correlation to its overall impact. While a product may be designed to minimize impact, often it is dependent on whether it is used in the way it was intended. While most products have instructions on the container often times they may be ignored or disregarded. Is there an optimal way for communicating information to consumer that will lead to proper use behavior more often than not? This project was launched in October and will be completed in December by conducting a literature review of the best known practices for effective product use communication.